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Legal & policies

Legitimate interests

The proposed basis for proportionate Ilesbus by Trek marketing by Automotivate Fleet Solutions Limited.

1. Purpose

Automotivate Fleet Solutions Limited, trading as Ilesbus by Trek, has a legitimate commercial interest in informing suitable UK passenger-transport operators, fleet businesses and public-sector transport buyers about relevant minibus and minicoach products, fleet replacement and associated support.

2. Necessity

Corporate email is a proportionate way to communicate relevant product information to appropriate business roles. Processing should be limited to business name, corporate email address, contact name and relevant job title.

3. Sources of information

Where contact details have not been provided to us directly, we obtain business contact information from publicly available sources, such as Companies House, Traffic Commissioner operator licence records and company websites.

4. Balancing and safeguards

Communications must be relevant to the recipient’s business activity, identify Automotivate Fleet Solutions Limited and Ilesbus by Trek clearly, remain limited in frequency and include a simple opt-out. Suppression requests must be applied promptly.

  • No special-category information
  • No intrusive profiling or solely automated decisions
  • No personal email addresses. A webmail address (for example Hotmail or Gmail) is used only where a UK limited company publishes it as its own official business contact, such as on its website, and it is not an individual's personal account
  • No targeting of sole traders or non-limited partnerships under this assessment
  • Regular data review and deletion where no longer relevant

5. Private buyers and consent

Private-buyer enquiries may be answered and progressed at the individual’s request. Marketing beyond that enquiry requires the appropriate consent or another separately documented lawful basis and must not rely on this corporate-subscriber assessment.

6. Objections and opting out

To object to this processing or stop receiving Ilesbus by Trek marketing, email sales@ilesbusbytrek.com or use the unsubscribe link in any marketing email. We will apply your request promptly and keep a limited suppression record so that you are not contacted again.

7. Review status

This Ilesbus-specific extension has been approved and dated by Automotivate. It is based on Automotivate’s existing assessment for corporate vehicle marketing. Read Automotivate’s current assessment.

Last updated: 12th October 2026